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College of Arts and Sciences

Bachelor of Arts (BA), Communication: Public Relations

Program Overview

The Communication: Public Relations concentration helps you develop communication, public relations, and media production skills. You will study writing, public relations principles, crisis management, public relations research, video production, and more. You will gain hands-on experience through an internship and have the opportunity to network with communication professionals. Graduates can pursue a career as a public relations practitioner, communication specialist, social media manager, nonprofit marketer, editor, copywriter, or media relations consultant.

In addition to classroom studies, you will have the opportunity to broaden your learning experience through projects that take you into the community. Whether you’re developing public relations projects for local organizations or creating a podcast, you’ll have many opportunities to apply your skills in real-world situations. Completing an internship within your chosen concentration is required for graduation.

Communication students concentrating in public relations can anticipate working in writing, editing, and social media management positions in the fields of public relations, marketing, and advertising. The degree is also broad enough to offer opportunities in fields as diverse as journalism, politics, law, nonprofit advocacy, and ministry.

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Program at a Glance

Total Credit Hours

120
Program Type: BA
I-20 Approved: Yes
I-17 Approved: No

Details

Program Director: Robert Reeves
Class Format: Seated (Main Campus)
Program Duration: 4 years (8 semesters)
Start Date: Fall: August | Spring: January
Admission Requirements
No previous degree is required to enroll in this program.
Official high school or GED transcripts will need to be submitted as part of the application process for this program. Transfer students must submit official transcripts from their previous school.
Official high school or GED transcripts will need to be submitted as part of the application process for this program. Transfer students must submit official transcripts from their previous school.
Two essays (prompts) or official SAT, ACT, or CLT scores are required during the application process.
Anderson University has a rolling admission process (students are notified when the are accepted whenever that is during the year) but students are encouraged to apply by the following dates: December 1st for the best scholarship consideration and no later than July 1st to begin in the fall semester.
Career Outcomes


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Why AU?
The world has a dire need for ethical communicators, and an Anderson University degree gives you an opportunity to create an impact for Christ in the workplace. Media ethics and professional values based on Christian principles play a central role in the courses offered, as well as in other activities such as internships, field trips, and appearances by guest speakers.
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